Create Content Using Your Human Design Profile
Are you tired of feeling like a slave to the algorithm, churning out content that doesn’t bring in paying clients? What if I told you that by simply understanding your Human Design profile, you could create content that naturally attracts your ideal audience with ease? In this post, we’re diving into how your Human Design holds the key to saying what you came here to say so that you get hired!
Your Human Design Profile: The Key to Content That Converts
Your Human Design profile is the role you play in the story of your life. It’s the character you’re meant to embody as you navigate your experiences. Understanding your profile is key to creating content that feels authentic and magnetic to your ideal clients.
Many entrepreneurs struggle to connect with their audience because they’re not showing up as who they really are. They follow templates, formulas, and advice from gurus, but it doesn’t work because it’s not aligned with who they really are so it doesn't draw their people in. The truth is, people can feel when you’re not being yourself—and that’s when your content falls flat.
Let’s break down the six profiles in Human Design and how they apply to your content creation.
Your Human Design profile is made up of the numbers after the decimal on the top two gates on either side of your chart. It looks like this. 👇🏻
Your Human Design Profile will be listed near where your type is listed on your Human Design chart.
You can also find it by looking at the numbers after the decimal on the top two gates on the right and then the left of your chart.
This person is a 6/2 Human Design profile.
Your profile will also be listed on your chart where it says your Human Design Type, Strategy, and Authority.
Human Design 1st Line Profile: The Investigator
If you’re a first-line profile, you are a researcher by nature. You dig deep into the rabbit hole and need to have all the facts before moving forward. This depth of knowledge is what sets you apart, and it’s what your audience craves from you.
Don’t be afraid to share the details! While many content marketing strategies will tell you not to overwhelm your audience with too much information, your people want to hear your expert opinion.
They trust you because you’ve done the research. So, lean into that and share what you’ve uncovered.
Human Design 2nd Line Profile: The Natural
As a second-line profile, like me, you’re called “the natural.” The thing is, you often don’t know what your natural talents are because they come so easily to you. You might even downplay your gifts, thinking everyone else can do what you do. Spoiler alert: they can’t!
Your people will call out your genius, and when they do, it’s your job to respond. You don’t need to push yourself into the spotlight—just answer when your brilliance is recognized. Your audience will be drawn to the magic you didn’t even know you had.
Human Design 3rd Line Profile: The Experimenter
Third-line profiles learn through trial and error. You’re here to experiment, to make mistakes, and to figure out what works through experience. This means you’re probably no stranger to failure, but that’s your superpower.
In your content, share your experiences—both the wins and the failures. Your audience will resonate with your authenticity because they see that you’ve been where they are, and you’ve come out the other side. This is where true connection happens.
Human Design 4th Line Profile: The Networker
Fourth-line profiles thrive in community. Your opportunities will often come from your existing network, so it’s important for you to nurture those relationships. Whether it’s through direct messages, emails, or in-person connections, your community is where your success lies.
In your content, don’t be afraid to build and lean on your network. Share your journey with your community, and watch as opportunities flow effortlessly from the connections you’ve fostered.
Human Design 5th Line Profile: The Visionary
As a fifth-line profile, you are a visionary leader. You see what others don’t, and you’re often called to say the thing that no one else dares to say. But with that comes projection—people may expect you to be their savior or to have all the answers.
In your content, don’t hold back. Speak your truth, even if it feels bold or risky. Your audience is looking for someone who can guide them through the noise, and that’s exactly what you’re here to do.
When you own your message, the right people will follow you.
Human Design 6th Line Profile: The Role Model
Sixth-line profiles go through three distinct phases in life: from 0 to 30, you’re experimenting like a third-line profile. From 30 to 50, you’re integrating the lessons you’ve learned, and after 50, you step into your role as a role model.
If you’re in the role model phase, your audience is looking to you to guide them. They want to learn from your experiences and see how you’ve navigated life. Show them the way forward by sharing your wisdom and insight.
How to Use Your Human Design Profile in Content Creation
When you create content from the place of your Human Design profile, you’re naturally aligning with who you are here to be and how people are meant to receive you. This is what draws your ideal clients to you—because they can feel the authenticity in your message.
If you’re tired of feeling like a slave to the algorithm, I invite you to join the waitlist for my Content by Design course, where you’ll learn to create content that speaks directly to your ideal clients with ease.
You’ll learn how to leverage your Human Design to create blog posts, email sequences, podcast episodes, and social media content that doesn’t just fill the space but brings you paying clients.
Ready to Use Your Voice without the filters?
When you’re ready to stop following the templates and start using your natural gifts to create content that converts, I’d love to have you join me in Content by Design.
I recorded a podcast episode for you that goes over how to use your Human Design profile to create content that converts. You can listen to the episode here.